Top 4 Engaging Digital Reports of 2024 & What Worked

By Ori Amiel

We live in a fast-paced and connected world, where everyone and everything is vying for attention. For your digital reports to be seen, you have to be creative. 

And these four reports take creativity to a whole other level. Organizations have used Storyraise for digital reports, newsletters, social media toolkits and more. Through personalization and stories, statistics and videos, they’ve wowed donors (and us) in 2024. This is why.  

1. Prizmah Center for Jewish Day Schools 2023-2024 Impact Report

This impact report focused on K-12 education is a masterclass on properly utilizing consistent branding, interactivity, and multimedia. Impressive data and touching images make Prizmah’s impact very clear, while the report’s tidy layout adds an important layer of professionalism.

A stand out, this report also includes upward-counting statistics and multilingual text. Additionally, links to other communication pieces allow readers to become more familiar with Prizmah’s various community-based initiatives designed to positively impact Jewish day schools around the country. 

2. Conestoga College 2024 Impact Report

This higher education impact report showcases the dynamic and innovative actions at Conestoga College in Ontario both in and out of the classroom. A video header on the first page captures attention and sets the stage for media usage in the rest of the report, which includes photo collages and video testimonies. Quotes throughout the report uplift the voices of university administrators, faculty and students.

Interactivity is a focal point of the report. Scattered throughout are external links to learn more and digestible data. These tidbits of information provide support for the college’s overarching message: your gift directly impacts our school, and more importantly, our students. 

3. American Geophysical Union 2024 Media Kit

The American Geophysical Union (AGU) is the world’s largest nonprofit association of Earth and space scientists. This media kit presents new advertising opportunities offered in its research-based magazine and newsletter publications. The kit includes plenty of straightforward numbers, like statistics about the publications’ open rates and a breakdown of sponsorship prices, which it softens by including compelling photos and videos. 

The cornerstone of this kit is a consistent look and feel that leads to cohesion and clarity. Buttons throughout the report to learn more and contact AGU drive traffic back to the organization’s website and make it easy for readers to buy their first sponsorship package.

4. Scarborough Health Network 2023-2024 Annual Report

The team at Scarborough Health Network (SHN) in Toronto highlights the incredible work they do in this annual report. By leveraging their signature branding and high-contrast color scheme, the report takes on a clean, professional look throughout its sections.

Animated stats and accessible text support the many beneficiary stories, testimonials, charts, graphs, and images that SHN includes. Seamless interactions and external navigations are featured throughout, allowing donors to delve deeper into various aspects of SHN’s work.